Vaccination: Perceptions, Attitudes and Behaviour
The introduction of vaccines has arguably had the greatest positive impact on health and health care worldwide, alongside clean water. Why then, does this topic cause such a continuum of views and attitudes within our society?
This research project explored the complex and context-specific influences which shape parental decision-making regarding vaccinating their children, and the emergence of values-based, rather than facts-based, approaches which aim to increase vaccine uptake.